OUR ROOTS

FOUNDING PRINCIPLES

LOVARO finds harmony in city life and celebrates the renewal of urban fabric. We champion a lifestyle that uses far less energy but is far more glamorous. We value a human-scaled public realm with thoughtful spaces for relaxation. We prize the implicit sustainability of an iconic design and advocate for both personal and cultural simplification.

We think that freedom and ease of movement are central to a healthy and vibrant community. When schools, stores and other destinations are reachable by walking or bicycling, neighbors come together, form communities and create a better way of life.


Mission

LOVARO aims to maximize the potential of the bike lane by improving the caliber of light electric vehicles. By doing so, we hope to boost the economic, social and environmental attractiveness of urban living.

 
 
LOVARO MONOGRAM
 

VIDEOS

Seeing is believing

 
 
 
 
 
 
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Leadership

Partners

Allen & Robert are aggressively results-oriented. Their vision for ROME and the eMotorTrike platform took shape from an ongoing search for well-designed local transportation products that fit their nomadic New York City lifestyles. Disappointed by what they saw in the market, they decided to create that which was missing; a innovative light electric vehicle platform that unites stability with maneuverability to create the ultimate vehicle for a spontaneous lifestyle of local living.

 
ROBERT FOOTE

Robert Foote III
Co-Founder

Robert is a dedicated product design and brand experience executive. His leadership style centers on building a high-performance start-up culture that delivers successful product launches that drive growth.

Robert holds degrees in both Architecture from CU Boulder, and Graphic Design, Branding from Art Center College of Design in Pasadena, CA.

ALLEN ZADEH

ALLEN ZADEH
Co-Founder

As an industrial designer and product development specialist with 20+ years of experience, Allen has produced many award-winning products such as the HP Photosmart Printer, HP’s best-selling consumer product ever.

Allen earned a MA in Product Design from Umeå Institute of Design in Sweden and currently splits time between LOVARO and VOLVO Trucks.

 

Legacy

Design Consultancy

LOVARO was founded in 2011 as an award-winning industrial design and branding consultancy in Brooklyn, New York. With their client work, partners Robert Foote & Allen Zadeh focused on creating innovative products, brands and consumer experiences for Fortune 500 and entrepreneurial clients alike.

 
 
 
 
LOVARO DESIGN